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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideas!DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Michael Stelzner

    Personalizing AI for a Business: Turning Generic Tools into Customized Solutions

    January 13, 2026

    Are you tired of getting generic outputs from AI tools? Wondering how to make AI actually understand your business and work the way you need it to?

    In this article, you'll discover how to personalize AI tools to work specifically for your business, from setting up custom instructions to building knowledge bases that transform how AI understands your unique needs.

    What AI Personalization Is and Why It Matters for Your Business

    AI tools like ChatGPT and Claude are powerful generalists.

    Continue Reading about Personalizing AI for a Business: Turning Generic Tools into Customized Solutions →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    What’s Working With Short-Form Video Right Now

    January 8, 2026

    Short-form video gets a lot of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community?

    In this article, you'll discover strategic tips from two seasoned experts to help you grow your audience and drive business results with short-form video on YouTube and Instagram.

    Why Short-Form Video Strategy Matters for Business Growth

    Short-form video has become impossible to ignore. YouTube Shorts generates approximately 100 billion views daily, and platforms like

    Continue Reading about What’s Working With Short-Form Video Right Now →

    Human-First AI Adoption: Getting Your People Ready for Change

    January 6, 2026

    Do you feel like your investment in AI tools isn't yielding the organizational productivity gains you expected? Are you struggling to move beyond individual experimentation to see a real transformation in how your entire team works?

    In this article, you'll discover a human-first framework for AI adoption that addresses psychological biases, identifies specialized user mindsets, and provides a three-layer strategy to activate your business.

    How You Roll Out AI Integration In Your Business Affects Productivity Results

    AI is

    Continue Reading about Human-First AI Adoption: Getting Your People Ready for Change →

    How to Position Yourself as a Video Influencer People Will Love

    January 1, 2026

    Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business?

    In this article, you'll discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience.

    The Service-First Video Marketing Strategy

    A lot of businesses make the mistake of treating YouTube like a digital attic—a place to simply store videos they embed elsewhere. But you

    Continue Reading about How to Position Yourself as a Video Influencer People Will Love →

    Building a Team of AI Employees That Easily Scale Your Business

    December 30, 2025

    Do you feel like AI tools produce generic content that simply doesn't sound like your brand? Are you looking for a way to scale your business operations without the massive overhead of hiring a large human team?

    In this article, you'll discover a strategic framework for building a team of specialized AI “employees” that can handle repetitive content tasks and scale your creative output.

    Why Specialized AI Employees Outperform Generic Assistants

    Many people assume that AI assistants will work really well out of the box. They try a

    Continue Reading about Building a Team of AI Employees That Easily Scale Your Business →

    Social Media Marketing Podcast

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    Social Marketing Trends

    The data you've been missing!

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